As the concern of climate change has taken the foreground in global issues, more and more brands have taken initiatives toward sustainable fashion.
In a capitalist market, you as the consumer have all the power to pick which brands you support. By supporting environmentally conscious brands, you allow them to expand on these options and indicate to other brands that this is what their customers want!
3 WAYS YOU CAN BECOME A SUSTAINABLE CONSUMER
1. Quality Over Quantity
Good quality products last much longer than mass-produced, fast fashion pieces which are only worn a few times before they need to be replaced. Investing in products that will last is far more environmentally friendly than the cheaper, lower-quality alternatives.
2. Pay It Forward
Donating clothing, shoes, and accessories rather than throwing them away goes a long way for the environment. These donations can be made to your local thrift store. They not only reduce waste but also provide more affordable options for others!
For sanitary purposes, clothing drives do not accept undergarments such as socks or underwear as donations. This means these items are the highest in demand among populations who rely on clothing donations. Sheec donates all socks with minor cosmetic defects (such as logo errors) to numerous charities throughout the year!
3. Do Your Research
Organizations such as Fashion Revolution take action for environmental protection in the fashion industry. Companies like Sheec are mindful to reduce packaging material whenever possible and design useful packaging that reduces waste. For example, their sock inserts can be used as a way to store socks!
Don't let anyone tell you that just one person cannot make a difference even in an issue this large.